Hasan Süzer's Journey From Hospitality to Leading Turkey's Medical Tourism Industry with SuzerMed
Many men are self-conscious about the likelihood of losing their hair, and rightfully so — according to TheTrendSpotter, almost two-thirds of men will experience some form of hair thinning or hair loss by the age of 35. While some men opt to completely shave their heads, others are not quite ready to give up their locks just yet. There are several options available, and an increasingly popular one is a hair transplant procedure.
Turkey is a very popular destination for those wishing to undergo the hair transplant procedure, however, the hair transplant market is growing on a global scale. The Insight Partners conducted market research to determine that the global hair transplant market was valued at 5,272.1 million U.S. dollars in 2017, and it is estimated that the valuation will reach 28,627.6 million U.S. dollars by 2025, as reported by BioSpace.
Entrepreneur Hasan Süzer is leading the hair transplant industry in Turkey with his namesake medical clinic, SuzerMed. Süzer studied hotel management while in university, but interned at a healthcare company after graduation. The two go hand-in-hand, though — hospitality and healthcare are both heavily client-focused, aiming to give each customer the best-possible care.
Once Süzer joined the healthcare company, he was able to swiftly work his way up the ranks. Due to his ease of progression in the corporate world, Süzer realized that he wanted to do more, so he entered the lucrative industry of medical tourism when he merged his knowledge of hospitality and healthcare.
“I first began with an agency -- I was bringing clients to Turkey for different procedures with a focus on plastic surgery,” reminisces Süzer. “Then I decided to open the clinic, which is much more fulfilling since rather than simply directing the clients we are treating them.”
Süzer’s primary goal through his practice is to ensure each client endures a patient-friendly, luxurious and comfortable experience. Suzermed provides medical services including hair transplants and plastic surgery, working in tandem with two top-tier hospitals, Acıbadem Atakent Hospital and Acıbadem Altunizade Hospital. With patient care top-of-mind, each client receives transportation to-and-from the airport, along with a lavish stay at The Ritz Carlton, Istanbul.
As for future plans for SuzerMed, Süzer says he hopes to expand within Turkey, and potentially in other countries with branches in various medical fields. “We’re also currently expanding into pharmaceuticals and into the field of medical supplies,” explained Süzer.